SNIPES relies on Arvato as its new logistics partner
The internationally operating sneaker and streetwear retailer SNIPES has signed a long-term contract with Arvato. Starting in the second half of 2026, Arvato will take over the entire operational logistics for the retailer’s European online business.
While Arvato will handle the e-commerce operations, the supply of SNIPES stores across Europe will continue to be managed from the Wesseling site of the retailer.
With Arvato, SNIPES gains a strong partner whose Dorsten location—thanks to its proximity to the SNIPES headquarters in Cologne and the existing distribution center in Wesseling—enables efficient operational management of logistics processes and fast delivery times. In addition to its extensive experience in fashion logistics, Arvato also brings state-of-the-art automation technologies that guarantee SNIPES a powerful and optimized service offering.
“The collaboration with Arvato is a strategic step into the future for SNIPES. It allows us to optimally meet the logistical requirements of our e-commerce business and the planned volume growth of the coming years,” explains Simon Bus, company spokesperson at SNIPES.
“We are very pleased with the trust SNIPES has placed in us. With our many years of expertise in fashion logistics, cutting-edge automation solutions, and a dedicated team, we are creating the foundation for highly efficient e-commerce operations. Together, we will make SNIPES’ logistics processes future-proof, paving the way for further growth and a long-term successful partnership,” says Axel Mayer, President Lifestyle Fashion & Sports at Arvato.
About Arvato
Arvato is an innovative and leading global 3PL service provider in the field of supply chain management and e-commerce. By combining deep industry expertise with the right technologies, Arvato develops innovative supply chain management and e-commerce solutions for its clients. Arvato focuses on Consumer Products, Tech, Healthcare, Automotive and Publisher industries and has aligned its organization to meet the needs of its global clients and their industries. More than 18,000 employees work at 100 locations with state-of-the-art cloud technologies. This enables Arvato to provide its clients with the best possible support for their growth objectives.
Arvato is a wholly owned subsidiary of Bertelsmann SE & Co. KGaA. With 75,000 employees, Bertelsmann operates as a media, services and education company worldwide.
About SNIPES
Since opening its first store in 1998, SNIPES has stood for more than just streetwear. Deeply rooted in hip-hop, basketball, soccer, and dance, the retailer connects street culture, community, and fashion.
With more than 800 stores in Europe and the USA, as well as its online shop, SNIPES offers not only sneakers and streetwear from global brands such as adidas, Nike, and New Balance, but also exclusive SNIPES collections and limited drops. From unique global partnerships with DJ Khaled or French football club PSG to local collaborations with key figures from the scene, SNIPES is an integral part of the street culture community.
SNIPES is not just retail, but a movement that connects people worldwide. The company supports the community with numerous projects that foster talent and provide young people with a platform.
