Which topics and genres are readers particularly interested in at the moment? This question is at the heart of the publishing concept of Yuna, a publishing house founded in 2020 by the Penguin Random House publishing group. To answer this question, Yuna relies on systematic and comprehensive data analysis, which has led to the publication of a wide variety of works, including a recipe book for self-writing, a book on learning to draw, a manga by a YouTuber, a German workbook, and a high fantasy novel. Yuna's latest publication is the guidebook "Agent of Joy" by presenter, speaker, and mental health expert Milka Loff Fernandes. The audiobook version, read by the author herself, will be released on January 22 by Audio Verlag (DAV).
In a society that celebrates achievement and normalizes exhaustion, putting joy in the spotlight is a radical act, writes Yuna in the publisher's announcement about "Agent of Joy." With touching personal stories, a clear perspective, and rituals suitable for everyday use, Milka Loff Fernandes' work helps cultivate joy and integrate it as an integral part of one's daily life. The book is not a happiness guide, but an invitation to trust yourself again. To this end, the guide offers tools for greater self-care and clarity, practical joy rituals for every day, and a new perspective on self-esteem, body, and compassion.
More than 150,000 followers on social media
Milka Loff Fernandes, born in Hamburg in 1980, became known to a wider audience as a TV presenter and is now active as a speaker, author, and influencer for mental health. After more than 20 years of media experience, she founded the format "We Talk and Walk" and shares her views on self-esteem, emotional strength, and social interaction with over 150,000 followers on Instagram, LinkedIn, and YouTube. In her texts, she combines personal experiences with everyday insights.
