‘The Enterprise of Opera’ Traveling Exhibition Attracts Opera Fans from Around the World
To mark the 200th anniversary of Giuseppe Verdi’s birth in 2013, Bertelsmann presented an exhibit of valuable documents from the Ricordi Archive in Milan. Owned by Bertelsmann, the archive houses probably the most significant private collection of Italian opera history. The traveling exhibit “The Enterprise of Opera” opened in Berlin on August 29, 2013 with a modern soiree, staged readings, and famous Verdi arias, and then traveled to Gütersloh, Milan and Brussels. It has already attracted thousands of opera fans from around the world.